GRUPO MCI, founded in 1972 in Barcelona, is an international leading engineering and manufacturer company of integral architectural lighting solutions for indoor and outdoor lighting applications. MCI Light is one of GRUPO MCI brands that provides a new lighting experience to customers, offering a wide range of indoor and outdoor lighting products, many of can be customized to fit specific applications.

What We Did:
GRUPO MCI selected Coperon Technologies for its ability in providing online catalog solutions, capable of managing the multitude of configurations MCI Lights propose and for its proven record in supporting companies from the lighting industry. Based on a design provided by GRUPO MCI, Coperon deployed its Content Management System for the editing of the website corporate pages.

For the online catalog and product configurator, Coperon’s product information management system handled the specificities of the different products families. Rules were set to assist in the product code configuration, options selections, the final generation of a product code and its related product data sheet. Coperon content team handled the enrichment, in Spanish and English, of the website pages and products catalog.

The Outcome:
The deployment of the product code configurator simplified GRUPO MCI need to showcase the large number of possibilities its product lines can offer. Specific generation of products data sheets answered the expectations of GRUPO MCI professional partners, such as lighting designers, architects, engineers…; it provided them with custom designed fixtures to fit their particular applications.

WHY COPERON TECHNOLOGIES

• Proven experience in the design and implementation of online products catalog for the Lighting industry,
• Readiness to customize the solutions to cope with Lighting clients specific needs,
• Confidence in a professional lighting industry expert,
• Ability to provide tools that can scale up as the business grows.

We have chosen Coperon as our technology partner and solution provider to assist us in the development of our digital identity with the configuration of lighting products and online catalog.

[es]
Hemos elegido a Coperon como nuestro socio tecnológico y proveedor de soluciones para ayudarnos en el desarrollo de nuestra identidad digital con la configuración de productos de iluminación y catálogo en línea.

Company profile

Born from history and raised by tradition, Latourba is a haven for the soul and a gateway into the earth’s secrets. As artisanal methods blend with viticulture and historical knowledge to craft a wine like no other, Latourba’s single vineyard offers its visitors a lot more than wine to quench their thirst; it brings the earth’s spirit to life, giving it taste, texture and a rich palette of color, inviting anyone to return to nature’s serene and warm embrace.

Business situation: The requirements
Create an online presence for the brand: Setup and activate all social media networks.

Project objectives

- Establish an online presence 
- Increase exposure to the social media pages
- Increase engagement with followers and potential clients

Coperon solutions & services

- Channels update
- Community management
- Monitor and review the strategy results
- Content creation and execution

Global benefits achieved

- Brand exposure established and maintained
- Coherent brand voice tone on all networks
- Online campaigns launched
- Strategy to reach local and international audiences in different markets

Company profile
Ivela offers all the advantages of an industrial and commercial organization, able to support the customer, from product selection to project consulting, working together with well-known architects and designers.

Project objectives

- Provide enriched product information to Ivela clients and distributors
- Faciliate product search to assist catalog visitors in finding the right product to their applications
- Provide the possibility to generate online technical spec sheets that reflect the latest change.

Coperon solutions & services

- Design of a products database that reflects best Ivela rich information
- Enrich the compete database with the latest products information based on Ivela's latest catalogs
- Develop a complete online catalog that proposes different search patterns to respond to the variety and expectations of Ivela clients and distributors.

Global benefits achieved

- A dynamic online catalog reflecting the latest product updates in multi-language
- A parameterized search for a guided and optimized navigation that assist site visitors to get to the right product for their application
- A rich product data sheet that includes a maximum of product properties, images and attachments
- A possibility to compare similar products side by side and identify the differences.

Coperon solutions are really improving our brand image. I'm glad to work with all the team: they are dynamic and always suggesting the right solution for every problem!

Company profile
Havells-Sylvania is a leading, full-spectrum provider of professional and architectural lighting solutions. Built on over a century of expertise in lamps and luminaires, Havells-Sylvania supplies state-of-the art products and systems to the public, commercial and private sectors, worldwide. Havells-Sylvania strives to deliver the finest products, service and consulting possible. All over the world, people rely on group companies: Concord, Lumiance and Sylvania, for top quality, energy-efficient solutions to suit their individual lighting needs.

Project objectives

- Manage a multi-manufacturers group with their various technical products’ specifications including their different international branches.
- Implement a multi-lingual centralized corporate products database.
- Offer a professional product navigation to reach the most accurate items.

Coperon solutions & services

- Deployment of iPartner Data Manager, an efficient products database management solution.

- Integration of iPartner Product Expert, Coperon parameterized search engine.
- Customized print datasheet for an updated information file for various usages, from clients to suppliers and architects…
- Complete dedicated support in the management of the site content.

Global benefits achieved

- Up-to-date online products data, permanently maintained to reflect the latest products changes.
- Intuitive and logical approach to get the desired lighting fixture.
- Hassle-free maintenance of the online data, through a complete outsourcing of the data entry work to Coperon.

Coperon is a fundamental partner in our company-wide digital communications project. Our internal team relies on Coperon"s deep lighting industry knowledge combined with its powerful e-catalog tools.

NGO profile
Inspired by the mission of Mother Theresa of Calcutta, Maison de la Vierge des Pauvres is a group of volunteers helping the poorest of the poor, located in Zahlé, Lebanon.

NGO situation: The requirements
Create an online presence for the NGO: Setup and activate all social media networks.

Project objectives

- Review the current online presence 
- Increase exposure to the social media pages
- Increase engagement with followers and volunteers

Coperon services

- Channels updated
- Community management
- Monitoring and review the strategy results

Global benefits achieved

- NGO exposure established and maintained
- Coherent brand voice tone on all networks
- Increased donations and support

Coperon and the team behind are a family to us! We couldn’t find for years someone who can handle our social networks in order to be able to spread the news about our activities and have more followers… The team is handling everything from A to Z, we are really very satisfied and grateful!

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